Marketing & Promotional Stategies

The event will be supported by multi-channel marketing strategies with specific visitor target.
Print Media – Press Conferences, Press Releases, Advertisements and Articles in newspapers, weekly magazines and industry publications
Online Media – Press releases and blogs in popular portals and social networking sites as well as an event website
Outdoor Media – Mupies and billboards in strategic sites as well as distribution of thousands of leaflets all over Muscat
Mailing – Direct mailing and e-mail shots to industry professionals in our database as well as targeted VIP invitations
*Special invitations will be sent to local, regional and international decision makers.
Radio & TV – Radio spots to effectively raise awareness about the event and live TV coverage to reach targeted audience
Broadcast – SMS & Fax campaigns.